Artscape is an annual outdoor arts festival that celebrates creativity and talent from various disciplines. Held in open spaces, it draws a diverse audience eager to explore unique artworks and performances. However, participating in an outdoor event like Artscape presents challenges, especially when the weather doesn’t cooperate. Here are six reasons why I didn’t make a dime the first day.
Pre-Event Damage
A significant portion of my non-lactation or birth-related artwork was damaged before the event even started. I didn’t wrap these paintings properly, and the result was heartbreaking: the paintings rubbed against each other causing scrapes. This oversight cost me a balanced-looking setup. It’s important to carefully pack up before transporting.
Damaged Artwork
The rain damaged many of the pieces that weren’t wrapped in protective plastic sleeves, dealing a significant blow to my spirit and investment as I don’t print certain products at home. While most of my art prints were safely wrapped, the note cards were not as fortunate. Proper protection for all items is crucial, especially at outdoor events where the weather is unpredictable.
The Niche Dilemma
My art, focused on the theme of breastfeeding, seemed perfect for World Breastfeeding Week. However, I quickly realized my assumption was flawed. Instead of drawing people in, my niche focus ended up repelling a broader audience who couldn’t relate to the specific subject matter. While niche art can attract a dedicated following, it can also limit appeal to a wider audience.
A Stormy Start
Excitement filled the air as I set up my booth for Artscape, believing that this event would be a turning point for my niche art centered around breastfeeding, especially since it was the first week in August! However, as the skies darkened, my optimism waned. The first day brought severe thunderstorms, accompanied by an emergency alert warning of extreme weather conditions, putting all acts on hold, including the main headliner, Chaka Khan.
The torrential rain flooded the event area, making it almost impossible for visitors to navigate comfortably. My setup struggled against the relentless downpour, and keeping my booth dry became a near-impossible task. Artscape’s organizers and volunteers did their best to manage the situation, but sometimes nature has its plans.
Overwhelmed by Excess
Believing more options would attract more buyers, I brought too much stuff. The result was a cluttered space that was difficult to manage, especially in the chaos of a storm. The excess items made it hard to stay organized and present my work effectively.
The Appearance Trap
Trying to look cute with makeup, a dress, and sandals turned out to be a major distraction. At the height of the storm, my son had to use the restroom. In the chaos, I tried to persuade him to run with me to the porta-potties. As I dashed through the puddles, my feet got soaked, causing my flip-flops to become loose and nearly trip me. I almost fell but managed to regain my balance, only to find that my son had not left the tent out of fear. Everyone in the tent thought it was hilarious and assumed I had stopped because my son hadn’t joined me. It was a light-hearted moment, but I learned an important lesson: I wish I had worn rain boots that day. Next time, I will check the weather and dress appropriately.
Despite the initial disappointment, I remain passionate about my art. Breastfeeding is a powerful and natural aspect of life, yet it’s not widely represented in art. This niche focus is crucial because it brings visibility to an important subject that deserves more attention and acceptance. There may be fewer artists in this field due to its specialized nature, but that only strengthens my resolve to continue creating and advocating through my work.
BUT… this is what I Did Right
Bringing a Supportive Family
Despite the setbacks, my family was my silver lining. My kids brightened my day, my husband provided hugs and improvised solutions, and my daughter and I enjoyed coloring together. Their presence boosted my morale and kept me going. Having a supportive team can make a significant difference.
Being Teachable
I cried a little at first but then I was able to come back and refocus. I saw the situation as a learning experience. Letting go of my fears and preparing for more rain in the future helped me adapt. Learning from each experience and being open to feedback is essential for growth.
Planning to Paint Live
One proactive step I plan to take for future events is painting live. This interactive approach can attract visitors and engage them in my creative process, making my booth more inviting. Live demonstrations draw attention and create a connection with the audience. I’m hoping to come back to share if it worked!
Not Giving Up
Despite the disheartening start, I didn’t give up. I returned the next day, determined to make the best of the remaining time at Artscape. Resilience is crucial for any artist facing challenges. Persistence and determination are key to overcoming setbacks.
Tips to Minimize Future Failures
- Weather-Proof Your Setup: Invest in waterproof coverings and sturdy display structures.
- Focus on Practicality: Choose practical, comfortable clothing.
- Curate Your Display: Select a curated range of artworks.
- Engage with Your Audience: Plan interactive activities like live painting.
- Learn and Adapt: Be open to learning and willing to adapt your strategies.
Failing at Artscape was a tough but valuable learning experience. It highlighted the importance of preparation, adaptability, and resilience. By acknowledging my mistakes and celebrating my small victories, I’m better prepared for future events. The key takeaway is to keep pushing forward, no matter the setbacks, and to always be ready to learn and improve. From this moment of sharing, I have two more days to go! Wish me luck.
Click Here to Read about my 2nd and 3rd day at Artscape!
