World Breastfeeding Month, observed throughout August, is dedicated to promoting and supporting breastfeeding on a global scale. It encompasses World Breastfeeding Week, celebrated from August 1 to 7, which was established by the World Alliance for Breastfeeding Action (WABA) to raise awareness about the benefits of breastfeeding and the need for support systems for breastfeeding mothers. During this month-long observance, various activities, events, and initiatives are organized worldwide to educate the public about the health benefits of breastfeeding for both babies and mothers, encourage communities and workplaces to support breastfeeding mothers, advocate for policies that protect and promote breastfeeding, and celebrate the efforts of breastfeeding mothers and advocates. The goal is to create a more supportive and informed environment for breastfeeding, ultimately improving the health and well-being of families globally.
As we celebrate World Breastfeeding Month this August, it’s important to recognize the significant role that lactation advocates play in supporting breastfeeding families. Whether you’re a seasoned advocate or just starting out, there are many ways to make a positive impact.
Here are ten low-effort ways lactation advocates can celebrate World Breastfeeding Week:
Post personal stories and testimonials from breastfeeding mothers on social media to inspire and encourage others. If you feel comfortable with sharing your story online it will inspire others. No matter how long. acknowledging your challenges while also advocating for breastfeeding could bring you to a new calling!
Sending virtual thank you notes or shout-outs to breastfeeding supporters and advocates in your community has many benefits. It acknowledges and appreciates their efforts, which can be incredibly encouraging and motivating for them to continue their important work. These simple acts of gratitude also help strengthen the community, fostering a sense of solidarity and support among those involved in promoting breastfeeding.
Additionally, I offer beautiful flat note cards featuring breastfeeding inspiration, perfect for sending your heartfelt thank you notes. These cards are designed to celebrate and honor the journey of breastfeeding, making them a thoughtful and meaningful way to express your appreciation. Visit my shop to explore my collection and find the perfect card to show your gratitude.
Start a simple breastfeeding challenge on social media, encouraging mothers to share a photo or story each day.
Hosting a casual live Q&A session on platforms like Instagram, Facebook, or Zoom offers a unique opportunity to engage with your audience in real-time, providing valuable support and information. During this session, you can address common breastfeeding questions, share practical tips, and offer emotional encouragement to parents navigating their breastfeeding journeys. It’s also a chance to create a supportive and inclusive space where participants can feel heard and connected.
Post inspirational quotes about breastfeeding from well-known figures, books, or personal stories.
Send out a special newsletter or email campaign to your subscribers with breastfeeding tips, stories, and resources.
Promoting breastfeeding-friendly locations is crucial in creating a supportive environment for breastfeeding parents. When businesses and public places offer comfortable and welcoming spaces for breastfeeding, it helps normalize the practice and reduces the stigma that some mothers may feel. Highlighting these locations on social media not only informs parents of places where they can nurse their babies comfortably but also encourages other businesses to adopt similar policies.
Share infographics and facts about breastfeeding benefits on your social media platforms.
Compile and share a list of online breastfeeding resources, such as helpful websites, apps, and support groups.
Post a breastfeeding tip of the day on social media throughout World Breastfeeding Week.
National Breastfeeding Month is a great opportunity for lactation advocates to promote breastfeeding awareness and support. Here are ten ways to celebrate and make a BIG impact:
Organize workshops or webinars to educate parents and caregivers about the benefits of breastfeeding, proper techniques, and overcoming common challenges.
Launch a social media campaign with daily posts, infographics, and videos highlighting the importance of breastfeeding, success stories, and useful tips.
Create or promote local or virtual breastfeeding support group where mothers can share experiences, ask questions, and receive encouragement.
Organize public events such as breastfeeding walks, picnics, or sit-ins to normalize breastfeeding and create a supportive community atmosphere.
Partner with local cafes, bookstores, or community centers to host breastfeeding-friendly events or offer discounts to breastfeeding mothers during the week.
Provide brochures, pamphlets, or posters to local clinics, hospitals, and pediatric offices to educate new and expectant mothers about breastfeeding.
Write articles or opinion pieces for local newspapers, blogs, or magazines to raise awareness about breastfeeding and the importance of lactation support.
Provide free or discounted lactation consultations during the week to help mothers with breastfeeding issues and promote the services of lactation consultants.
Acknowledge and celebrate individuals or organizations that have made significant contributions to breastfeeding support through awards, certificates, or public recognition.
Use art to celebrate breastfeeding by creating murals, photo exhibits, or interactive installations that depict the beauty and importance of breastfeeding.
I’m Lauren Turner, an artist and birth worker dedicated to celebrating the beauty and challenges of parenthood through my art. Based in Baltimore, MD, I create vibrant and intimate pieces that highlight maternal health, breastfeeding, and the deep connections between parents and their children. My work includes paintings and flat note cards designed to honor and support the breastfeeding journey. Through my art and advocacy, I aim to build a supportive community for new parents and elevate conversations around reproductive justice and maternal wellness.